NUXE has its own story to tell. That of an aspiration, driven by intuition. A fundamental need cultivated and followed by its founder. Aliza Jabès developed Nuxe products and spas by believing in herself, letting her senses guide her and following her instinct.
Nuxe’s cult products such as Huile Prodigieuse®, Crème Fraîche® de beauté and Nuxellence® are all the result of this instinctive yet sensory approach to beauty and skincare. A liberating beauty, free from conformism and clichés.
Since 28 years, Nuxe ventures deep into the heart of nature to extract plants that are rarely used in dermo-cosmetics, to find the most precious molecules and to invent innovative formulas